Success - Serviced Apartment provider

Serviced Apartment Operator

A successful serviced apartment operator in London felt that the business growth had stalled, and they were not sure how to generate more revenue. They usually worked with service apartment agents by telephone and email enquiries, which were very time consuming, and during office hours/days only. The Managing Director asked Zientek Global for help. Our business advisor analysed the business channels for enquiries and advised that the company can increase sales via e-commerce. We set up an e-commerce strategy and an action plan, and within 1 year, increased revenue from e-Commerce platforms by 90%. Automating some of the sales through a channel manager, and third party booking websites, meant that the serviced apartments gained more instant bookings throughout the office and out-of-office hours. Less time consuming on staff time, more efficient, and as a bonus, the apartment company gained more online exposure which increased direct bookings. Result was more revenue generated through an online channel, lower staff cost.

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